Saturday, May 8, 2010

Google adds site speed factor in search engine ranking

Already I have posted an article about Measuring website performance in my blog which including how to determine page speed as well as site speed. Mainly that post was about measuring site speed using google webmaster tool. Beside google webmaster tool you can use following tools to measure your site speed.

- Firefox/Firebug add-on page speed tool which evaluates the performance of their web pages and to get suggestions on how to improve them. By using Page Speed, you can Make your site faster, Keep Internet users engaged with your site, Reduce your bandwidth and hosting costs.

- YSlow, a free tool from Yahoo! that suggests ways to improve website speed.

- Google webmaster tool.

- You can get different other tools from code.google.com/speed.

As it is discussed in http://arjudba.blogspot.com/2009/10/seo-link-building-directory-article.html there are over 200 signals based on which Google determines pages appear in search engine ranking. Recently they added another signal/factor which is site speed. Site speed indicates how quickly a website responds to web requests. Speeding a website is important for site owners as well as all Internet users. Specially for South Asia continent speed is serious issue as Internet speed is less. Also if users determines a site faster then he spends much time than a slower site. Based on these issues Google recently implemented side speed factor for search engine ranking.

According to post Using site speed in web search ranking published under http://googlewebmastercentral.blogspot.com site speed does not carry as much as importance like page content and also after implementing site speed fewer than 1% of search queries are affected by the site speed signal. The most important point is currently site speed factor only affects for queries searched under Google.com domain and only in English.

If you are website owner now you should look at your page site speed. If it does not affect by search queries you should be happy. If it does not perform well and if you see site loads slowly, you should take action on your site.

Related Documents
http://arjudba.blogspot.com/2009/07/how-to-setup-google-webmaster-tool-for.html
http://arjudba.blogspot.com/2009/10/seo-link-building-directory-article.html
http://arjudba.blogspot.com/2009/11/affordable-search-engine-optimization.html
http://arjudba.blogspot.com/2010/05/tips-to-build-search-engine-optimized.html
http://arjudba.blogspot.com/2010/05/search-engine-promotion-terminology.html
http://arjudba.blogspot.com/2010/05/tips-to-create-successful-website-for.html
http://arjudba.blogspot.com/2010/05/search-methodology-finding.html
http://arjudba.blogspot.com/2010/05/pay-per-click-thinking-and-thoughts.html
http://arjudba.blogspot.com/2010/05/introduction-to-search-directories.html
http://arjudba.blogspot.com/2010/05/introduction-about-sources-of-traffic.html
http://arjudba.blogspot.com/2010/05/spamming-search-engines-and-link.html

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